Creator
designer
AI Builder
innovator
Visionary
marketer
Brands I've Worked With
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A single-origin coffee brand and its landing page, designed and built end to end. The identity is a script wordmark set over the roastery itself, and the page is laid out to read like a magazine rather than a shop: a full-bleed hero, the beans introduced one at a time, and the subscription treated as something you join rather than something you buy.
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AdVenture Media's flagship live training on AI-powered design, a program I built end to end and lead as Director of Education. Over three and a half hours I take a room from a blank page to a shipped, live landing page: creative direction and moodboarding, a locked color and typography system, conversion copy, responsive layout, motion, and deployment to a real URL. No code, taught as one continuous craft. It has produced $100K of the $580K+ in workshop revenue to date, and the training has gone to teams at T-Mobile, JetBlue, and ESPN.
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A dog-walking company designed as a mobile app rather than a website. The mark is a line drawing of a walk in progress, and the product is built around four screens: home, booking, the dogs themselves, and the walks once they are under way. Brand, illustration, interface, and the booking flow.
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A personal-brand hero where the cursor carries a spotlight that uncovers a hidden second version of the image, a portrait that reveals the machine beneath. Built for personal brands, AI product launches, and before/after stories: any page with two sides to show. The interaction turns the visitor's own curiosity into the storytelling device. Designed and built as live code; sold on OnPrompt as a premium template.
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A near-black signup split where a glow trails the cursor, brand logos drift past in a marquee, and submitting the form fires a cinematic loading bar. Built for conversion pages that need to feel premium: memberships, lead magnets, waitlists, on the thesis that a signup page is a first impression, not a formality. Designed and built as live code; sold on OnPrompt as a premium template.
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An AI coding camp for kids and teens, and the campaign that filled it. I art-directed the identity and carried it across every surface the program needed: full-page newspaper ads, paid social, and the animated title where the name is built as physical letterforms with small climbers working their way over them. The line under the logo does the persuading, taught by the people trusted to train the teams at ESPN, T-Mobile, Forbes, Chase, and JetBlue. Part of the education program I direct at AdVenture Media Group.
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A recruitment film for a national pediatric and obstetric practice, made entirely with generative video. No shoot, no crew, no stock: every clinician, corridor, and consultation was generated, then cut to a story built around what actually moves people between jobs, the work itself and the people they would do it alongside. I set the strategy and produced the film end to end, generating and directing every frame and finishing it to the brand's standards. Evidence that AI production can carry a real brand campaign rather than just a test.
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An AI prompt library for web design and image and video generation, designed and built end to end and still run day to day. Ready-to-use page designs sold as prompts: copy the prompt, paste it into Claude, ship the site you pictured. The catalog spans website templates, animated backgrounds, motion patterns, and agents, browsed through a storefront of live animated preview cards, each one a working design rather than a static mockup. I created the brand identity, the product architecture, every template in the catalog, and the site itself.
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The education arm of AdVenture Media Group, where I lead brand and creative strategy. I developed the brand identity, shaped the course portfolio, and designed and shipped the website solo, including its advertising. The platform has driven $1M+ in revenue and a list of 36,000 subscribers.
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For the artist-driven luxury home décor brand I led paid social strategy while designing the campaign graphics that ran inside it, media and creative handled as one discipline. I built the audience architecture, shaped budget and campaign structure across paid social, and produced campaign creative like The Gift Garden: seasonal concepts that held the brand's artistry to performance standards. When the person planning the media is the person making the work, every dollar and every pixel pull the same way.
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A scroll-driven card deck built for showing work the way film deserves to be browsed: each project card clicks open into a full-screen case study. Made for portfolios, agency work pages, and photography catalogs. The scroll carries you through the deck like a reel, with typography and pacing doing the cinematography. Designed, art-directed, and built as live code; sold on OnPrompt as a premium template.
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A team-introduction page where character figurines take turns in the spotlight and the whole scene recolors around whoever holds the stage. Designed for pages where the people are the product: team pages, speaker line-ups, course intros. I directed the scene, choreographed the auto-rotating carousel and color transitions, and built it as production code; it ships on OnPrompt as a ready-to-use template.
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A fictional couture fragrance house, built to see whether AI could carry a luxury campaign end to end rather than just generate a mood board. The house is named for its ambassador and every frame of him is generated, his real likeness restyled into a moody-blue campaign: the portraits, the black-and-white series, the city night, the flacon frozen in a melting block of ice. I directed the brand, wrote the copy, art-directed and generated the imagery, and built the site, a slow, near-black scroll where the film scrubs to your own pace and the type is given room to hold still. Restraint is the whole product.
Kind Words
Beautiful, slick, with first-rate polish and sharp copywriting — a website that I personally find absolutely top quality. The design, aesthetic and copywriting: all 100% attributed to Esti’s tireless work over the past 6 months.
Really appreciate the time spent together — you’ve restored my optimism in agency partners.
Esther absolutely stole the show when she came on and demoed some design work. She was incredible. The call ended with the manager asking if we can do a 100 person workshop next.
Thank you SO much for this workshop and the time you’ve invested in us today. This has been insanely helpful.
Wow! This is fantastic!… Esther — I am so impressed! You did really great work!
Thank you for an incredible workshop. Our entire team loved it!
I can’t say how much I appreciate what you and the team have contributed to our company and myself personally. I’ve learned and grown so much from our meetings… If there’s anyone I’ve yet to meet in person but have absolute confidence in, it’s you!
Increased our return on ad spend from 170% to almost 300% over a 6 month period. We’re stoked with the results.
It’s been nothing but a pleasure to work together. We greatly appreciate the hard work, guidance, and collaboration.
You’re really a great teacher. I love hearing you answer questions in a way that’s thoughtful and makes people feel good.
You are such an intelligent creator & designer. I was truly impressed with everything I saw.
Excellent communication and ability to explain technicalities. Good guidance, and understanding of constraints at our end.
A note from me
Good creative should do more than look good. It should make the brand clearer, more distinct, easier to remember, and easier to care about. That’s the part I like most. Finding the idea, building the world around it, and turning something that feels ordinary into something people actually want to pay attention to.
Sometimes that starts with a blank page. Sometimes it starts with a brand that just needs a better point of view. Either way, I like making things worth noticing. Let’s create something interesting.
Esther
nadoffesther@gmail.com · 216.316.6900
© 2026 Esther Nadoff